IT’S HERE! THE RELEASE OF FLIGHT CENTRE’S WOW LIST 2020 HIGHLIGHTING THE TOP 50 TRAVEL EXPERIENCES FOR THE YEAR AHEAD

Media Release - for immediate release

5 December 2019

Wait no longer! Flight Centre’s highly anticipated Travel ideas: Wow List 2020 magazine, the expert’s guide to the top 50 travel experiences for the year ahead, is here! Head to www.flightcentre.com.au/wow-list/2020 to take a look!

This is the fourth time the Wow List has been compiled by Flight Centre, giving customers an expert guide and insights to the most incredible travel experiences around the globe.

The Wow List is backed by analysis of extensive customer data collated from more than 800 stores Australia wide. This data, combined with comprehensive consultation with its own in-house travel experts and reports from trusted suppliers, allows Flight Centre to compile the top 50 travel experiences for the upcoming year, giving travellers an unique insight into emerging destinations and travel trends.

At the forefront of this year’s Wow List are four selected experiences captured by extensive and evocative digital content that has been created to visually illustrate the unique signature experiences.

The videos are fronted by Flight Centre’s own travel experts, who share their passion for travel and extensive industry knowledge through the four focus experiences including:

-  Dive the Great Barrier Reef

- Wonder at the the northern lights in the Yukon

- Travel Switzerland by scenic rail

- Immerse yourself in France on a Viking river cruise

Also, take a look at the highlights of all four Wow List experiences here.

All video content and link to the online Wow List are able to be used and are no longer embargoed. Please feel free to share the love! And don’t forget the hashtag #wowlist2020 for social posting.

Luke Wheatley, Head of Creative & Content for Flight Centre, led a team of 40 to create the evocative imagery and digital content to really capture the signature journeys.

“Seeing is most definitely believing and at Flight Centre, we believe that visual content brings the selected experiences to life. We’re incredibly proud of our creative approach and certainly encourage you to share it far and wide to inspire all Australian travellers,” he said.

The Travel ideas: Wow List 2020 magazine will be available from Flight Centre stores and online from 5th December, 2019, the official launch date.

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ENDS

For all media enquiries, information, access to digital content or to arrange interviews with Wow List destination experts or Head of Creative and Content, Flight Centre, Luke Wheatley please contact:

Kathy Lane at kathylane@fireworkspr.com.au or 0419392183
Melissa Parker at melissaparker@fireworkspr.com.au or 0416033770