FireWorks is a passionate, dynamic, and  innovative team dedicated to building strong narratives and profile for every brand, business or organisation we touch.

I love what Kathy Lane and her team at Fireworks PR do – their strategies are creative, bold and fun. Whether they’re sharing their industry expertise with a group of public relations students (accompanied with lashings of food and wine), to helping Best’s Great Western celebrate their 150th year anniversary, they do it with a generous spirit and a sure hand.

Just a quick note to thank everyone involved in Monday’s amazing Tahbilk tasting. Not only were the wines outstanding, as you’d expect, but the tasting was remarkably well run and the lunch outstanding. It is rare to be involved in tastings that run so smoothly and are such a pleasure to attend.

A short email to say thank you for your hospitality during the Melbourne Food and Wine Long Lunch. What an amazing day, so much fun and it was so wonderful to meet the broader AFFW/Tahbilk team.

Paradoxically, tastings can be dry affairs, but not so Tahbilk’s tasting of the past 30 years of its flagship 1860 Vines Shiraz. The venue – Vue de Monde – was a treat in itself and the tasting was well paced, spaced, and co-ordinated, with everything happening in a timely fashion without ever feeling rushed. So thanks to Fireworks for a thoroughly enjoyable, relaxed and informal event that nevertheless highlighted and promoted the dignity of the auspicious occasion. The presence of Australia’s leading wine press added testimony to the importance of the occasion in a busy wine calendar.
It really was a very relaxed and enjoyable day Kathy, without any of the stillness and stiffness of some tastings, so thanks again.

Kath – well done to you and Ruth and the team. That was a whole lot of meticulous planning and organising and you pulled it off seamlessly! I also thought it was great the way you changed things up with the masterclass events – that sort of thinking on your feet is priceless. It was great to be such a major part of the event.

On behalf of all of us at Australia’s First Families of Wine may I thank you for all of your time and effort in ensuring that our group was at the forefront throughout the Melbourne Wine & Food Festival. We seem to get more than our share of coverage with the Festival in general, and the visiting Sommeliers.

Thank you for how beautifully organised it was. I’m glad you were happy with the outcome. I’ve had a lot of feedback from people who saw the Arboria elements and are now going to go and check it out, so that’s good news!

Live television can be a logistical nightmare but dealing with FireWorks PR made our shoot at Fed Square a breeze. Kathy’s organisation and professionalism resulted in our live cross looking fantastic and we made it to air without a hitch. The event that we were covering looked outstanding thanks to Kathy and the team and I genuinely look forward to working with FireWorks PR again.